What are they?

In 2000, the United Nations' Member Countries agreed to focus aid and development activities on 7 Millennium Development Goals (MDGs) related to some of the biggest global problems facing mankind such as Poverty, Hunger, Maternal Health etc. Whilst significant progress was made in some of these areas by 2015 (eg poverty rate was halved), this was achieved because, for the first time, collective efforts and resources were focused on addressing the same major gaps in human development.

MDGs proved that collective, targeted action can be effective

These successes raised hope that something amazing might be done if the whole World was mobilised to work together on the key issues. However, despite the successes of the MDGs in some important areas, much still remained to be done.  In some regards (eg Climate Change), the problem has become worse and more urgent in the intervening years!

In September 2015 World Leaders agreed to replace the MDGs with the more comprehensive Sustainable Development Goals (SDGs). These "17 SDGs" are being implemented during the years 2016-2030 and build on the work already done under the MDGs.

These SDGs are much broader in their scope (ie 17 goals instead of just 7 MDGs).  They seek to eradicate Poverty, fight Inequalities, protect the Planet, promote Prosperity and Partnerships.  For convenience, the 17 SDGs are grouped into 5 sub groups related to People, Planet, Prosperity, Peace & Partnerships - known as the "5Ps".

Unfortunately, the SDGS are not legally binding on countries

It is up to individuals to hold their respective political leaders to account and ensure they follow through on their funding promises and commitments made at the United Nations. This can best be done by encouraging and motivating individuals, friends and families to start taking small Actions in their own day to day activities in support of the "SDGs" and to push Local and National Politicians, including large corporations, to fulfil the commitments they have made.Sadly the COVID pandemic has eroded some of the successes that had been achieved since 2015 so it has now  become even more urgent that we all  do what  we can to support Global efforts to address these problems that will otherwise make our Planet un inhabitable.

There is no Planet B!

Why is “What Can You Do?” being established?

WCYDo (wich-ee-do) is run by a small team of concerned individuals who feel there is a large number of ordinary people who, like them, are frustrated and angry at the lack of progress in dealing with the urgent Global issues leaving millions in poverty and affecting the survival of our Planet. The WCYDo App (to be launched shortly) has been designed to help motivate people to take action and monitor their progress. It will also encourage users to volunteer and fund-raise for charities that are most active in relevant areas. Within the WCYDo App individuals, families or groups of friends will be able to select from a menu of actions under each of the Sustainable Development Goals (SDGs) and thereby help make this a better and fairer World. For example, typical Actions could be:

  • Buying fair trade fruit once a week to help poor farmers
  • Buying fair trade products once a month to help poor workers
  • Sponsoring a girl child once a month through primary school in a developing country
  • Reducing food waste
  • Writing to politicians and decision makers to increase overseas aid to eliminate hunger
  • Promoting  women's participation in leadership positions

The WCYDo App is designed to encourage users to Take Action and Monitor Progress.